主 旨： 本校行銷與流通管理系辦理「2026第15屆全國連鎖加盟產業創新提案競賽暨高中職學校小論文競賽」，請惠予公告並鼓勵所屬師生踴躍報名參加。

說 明：
一、 競賽目的：本競賽旨在鼓勵青年運用課堂所學知識，結合AI工具與產業實務，針對自創品牌提出具創新性、可執行性及商業價值之行銷方案，培養市場分析、消費洞察、品牌行銷與問題解決能力，促進AI應用與產業創新。
二、 報名時間：即日起至115年11月12日（星期四）中午12時止，逾時不予受理。
三、 活動聯絡人：張亦均助理，連絡電話：0928-024490。
四、 檢附競賽簡章及競賽海報（附件1、2）各1份。

Subject:
The Department of Marketing and Logistics Management of our university is organizing the 2026 15th National Chain and Franchise Industry Innovation Proposal Competition and Senior High School/Vocational High School Essay Competition. Please assist in announcing the event and encourage faculty members and students to register and participate.

Description:

1. Purpose: This competition aims to encourage young people to apply classroom knowledge, integrate AI tools with industry practices, and propose innovative, feasible, and commercially valuable marketing plans for self-created brands. It also aims to cultivate abilities in market analysis, consumer insight, brand marketing, and problem solving, while promoting AI applications and industrial innovation.
2. Registration period: From now until 12:00 noon on Thursday, November 12, 2026. Late applications will not be accepted.
3. Contact person: Assistant Yi-Chun Chang; Tel: 0928-024490.
4. Enclosed are one copy each of the competition prospectus and competition poster, as Attachments 1 and 2.